As we transition into the sun-drenched days ahead, it’s time to revamp your hair game with the latest trending looks. This season, the spotlight is on the brat-coded aesthetic, inspired by Charli XCX and the vibrant energy of the Y2K fashion era.
The Brat-Coded Trend
Inspiration: Charli XCX, 2000s party-girl culture, Y2K fashion, 1990s punk-grunge.
The brat-girl aesthetic embodies the essence of being a “365 party girl.” It’s about embracing a fun and carefree spirit, characterized by messy and cool hairstyles. Key elements include smudgy makeup, glossy lips, and tousled hair, often adorned with pops of acid green— the trend’s signature color.
Runway shows and street style have adopted this look, showcasing models with textured, slightly damp locks reminiscent of post-party vibes. Brands like United Colours of Benetton and JordanLuca have set the tone, featuring styles that radiate fun and spontaneity.
Four Ways to Wear the Brat-Coded Aesthetic
Go Acid Green: For those ready to fully embrace the brat girl vibe, consider going for a bold head of acid green hair. Whether you opt for a complete color transformation or just a splash of highlights or an ombré effect, this daring choice is sure to turn heads. Consulting a professional hairdresser will ensure your hair stays healthy while achieving the perfect shade.
Y2K Spiky Buns: Channel your inner brat girl with edgy, spiked buns and updos. This simple yet impactful style can be created by pulling your hair back into a medium-height ponytail and wrapping it into a bun. For the ultimate Y2K touch, add two face-framing braids and secure everything with a generous amount of hairspray.
Snap Clips Nostalgia: Relive your millennial youth with the resurgence of snap clips. These clips, once a staple for school kids, have been reimagined as a stylish accessory for the brat-girl aesthetic. Load them into sleek buns or loose hairstyles for an editorial look. The key is to embrace a carefree style— the more clips, the better!
Claw Clips: Another hair accessory making waves this season is the claw clip. Ideal for messy buns, claw clips add a touch of brat energy to your look. Aim for a casual, unkempt bun as if you’ve just come from a fun night out, with some hair strands playfully escaping the clip.
With these fun and vibrant hairstyles, you’ll be ready to embrace the sun-drenched days ahead. Whether you’re experimenting with bold colors or playful accessories, the brat-coded aesthetic is all about confidence and creativity. So go ahead, channel your inner party girl, and let your locks shine this season!
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